Misbehaving : the making of behavioral economics
(Book)
Author
Physical Desc
xvi, 415 pages illustrations 25 cm
Status
Adult Nonfiction / BUSINESS & FINANCE
330 / THALE, R / misbehav
1 available
330 / THALE, R / misbehav
1 available
Description
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Copies
Location | Call Number | Status |
---|---|---|
Adult Nonfiction / BUSINESS & FINANCE | 330 / THALE, R / misbehav | On Shelf |
Subjects
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Format
Book
Language
English
Notes
Bibliography
Includes bibliographical references (pages 373-391) and index.
Description
"Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments"--Amazon.com.
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Citations
APA Citation, 7th Edition (style guide)
Thaler, R. H. Misbehaving: the making of behavioral economics .
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Thaler, Richard H., 1945-. Misbehaving: The Making of Behavioral Economics. .
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Thaler, Richard H., 1945-. Misbehaving: The Making of Behavioral Economics .
MLA Citation, 9th Edition (style guide)Thaler, Richard H. Misbehaving: The Making of Behavioral Economics
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
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